Arouse. Connect. Engage. Retain. Advise. ACERA. How leading e-commerce brands are achieving exceptional e-commerce KPI with this simple 5-step approach.
Our scientist have been secretly working on something super secret over the last year. It's so good that we won't be able to keep it to ourselves for long.
It's nothing less than the best framework for crafting exceptional customer decision journeys in e-commerce and it goes by the name ACERA.
Sneak peak: it is based on the Customer Decision Journey Model developed by the smart guys from McKinsey&Company.
ACERA is the actual gameplan to master this model. Cool, eh?
Hold tight and watch this space for updates.
Yours sincerly, Your Groupies.